ServiceNow is taking aim at the C-suite with changes to its partner program, pitching that the company can save customers $5-$10 for every dollar they spend on the platform.
One new offering, Now Value, is a suite of services and tools for partners to showcase the cost savings and efficiencies that customers can find using ServiceNow. It includes an online calculator backed by Forrester Total Economic Impact studies of other ServiceNow customers. Using this tool, partners can determine what companies can expect to save and which areas the platform can streamline. Partners can then give customers a real-dollar estimate based on the number of employees, the number of annual critical outages, and annual incident volume. The site generates the expected increase in efficiency, where in the organization that happens, and how that translates into dollars. The calculations are “based on financial models constructed by ServiceNow and certified by Forrester Consulting,” ServiceNow explains.
“As a platform, as a company, I don’t know that anybody is better positioned from a digital transformation perspective, to deal with the realities of today’s working world,” said Rob Rishel, executive director of the ServiceNow practice with CAI Inc. “How is work getting done? It’s getting done through workflows. That’s the bread and butter of ServiceNow. With everyone being remote, having that automation operating is absolutely critical to a firm’s success. ServiceNow couldn’t be better positioned for customer success.”
In addition to Now Value, ServiceNow also offers ServiceNow Partner Industry Solutions. The marketplace showcases partner applications that are aimed at industry-specific workflow and digital transformation needs of customers. The marketplace enables partners to reach ServiceNow customers across the globe which unlocks new growth opportunities, drives differentiation, and allows partners to champion their industry expertise.
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